A Big Payoff . . .

But you’ll do well with an SSPR in several ways:

1. You pay the same for a marketing piece whatever results it delivers. An SSPR can help you get more for your money.

2. An independent review gives you ideas you won’t get from the people who did the marketing piece.

3. Some things that cost extra do little for effective- ness. An SSPR can tell you where you can save.

5. Your marketing piece says things about you to often sophisticated decision-makers. An SSPR can help it say better things.

5. Improvements to Silent Salespeople pay off not once but year after year.

Want a sample of what John can do? Order the DVD 21st Century Opportunities to see how to improve a typical tourist brochure. For information, please click here.

. . . from a Small Investment

The tiniest 1/6-page black and white ad in Area Development currently costs $2,070 to run just once.

National expert Sid Cato gets $3,997 to evaluate an annual report. Jakob Nielsen charges $10,000 to review a website's home page. A Silent Salesperson can be much more important to success.

Compare the investment in your SSPR:

Print ad............................$ 1,495
6-panel brochure...........$ 2,495
Web site........................$ 3,495
Multi-page booklet....... $ 3,995
Direct mail package......$ 4,495
Video.............................$ 4,995
Other:..........................Will quote

25% with order, balance in 15 days of delivery

The SSPR comes to you by e-mail within 30 days of receipt and acceptance of order.

What They Say About John

“I've never seen a brochure dissected as he did.”

Theresa Binion, Director,
Arthur (IL) Amish Country Visitors Center

"I can’t remember ever thinking, ‘Hey this guy really knows what he’s talking about’ until this.”

Ron Simoncini, President, Axiom Communications, Secaucus, NJ

I don’t believe that I have ever read a more thorough, comprehensive and understandable dissertation on how to plan and put together an effective marketing campaign for an economic development organization.”

Ronald Starner, General Manager, Conway Data, Norcross, GA

“A Cadillac in marketing expertise.”

Dale Adams, Village President, Rockton, IL

To order, reach John at citykid@uwalumni.com.

Download and print an 8 1/2 x 11-inch PDF on Silent Salespersons (click here) on this subject. Adobe Acrobat required. For more evaluation services, click here. To return to home page, click here.